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Diversido knows how to develop this strategy to create a seamless and immersive brand experience for online followers and customers. This includes search engine optimization (SEO), social media marketing, content creation, email campaigns, and analytics.
Campaigns Launched
Years of Experience
ADs Platforms
Landing Pages Done
Strategies Prepared
Apps Promoted
Focusing on web and mobile apps marketing in general we specialise on:
First step for existing projects to learn what was done and which results were achieved before preparing new strategies. SEO and Content aspects included.
Besides direct business competitors we pay attention to those your users will see in chosen marketing channels: among ads or search results.
Before choosing channels for promotion we work on detailed strategy with the KPIs with regular reports, revisions and adjustments.
Our team can both help you guiding your SEO efforts or handle all SEO-related tasks for you, like technical errors fixing, monitoring and more.
Starting with the content strategy and planning, we work on content creation, localisation (19 languages), editing and publishing on selected platforms.
Good old emails are still working for some industries - we have extensive experience with B2B and B2C email marketing and direct marketing campaigns.
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For the off-page optimisation and promotion we use variety of PR techniques as well as linkbulding practices depending on the nature of your product or service.
Winning tough competition for a mobile app is impossible without well-optimised store listing. For quicker results we setup and manage PPC campaigns.
From choosing tracking tools, defining events and conversions to track to analytics itself - we offer this services to track strategy performance.
Our team believes in a complex approach; that’s why before doing anything, we will conduct an internal audit of your marketing activities to see what can be improved. We can also target your weak digital areas or issues that you experience in the business.
At Diversido, we don’t spread ourselves too thin but focus our efforts on areas we are really good at — Digital Health, Fintech, Education Technology, and Entertainment.
Digital health is a challenging field — it has a very sensitive nature due to its relation to people’s lives and health. Consequently, there are a lot of regulations that you have to comply with. The market is saturated, so it takes a lot of skills and experience to promote digital solutions. Diversido understands these challenges and ensures transparent and safe practices regarding personal data. We stay abreast of the current regulations and make sure our online marketing strategy complies with them. The same goes for the market challenges — we strive to stay ahead of trends and stand out among the competition.
We’ve seen some resistance from traditional education institutions in adapting new digital solutions. There are also many regulations and constraints associated with the education field, not to mention the budget restrictions that make it impossible for institutions to invest in online Edtech solutions and digital marketing. We make sure to comply with the regulations and be transparent in our strategy, helping customers present their products so that users can easily understand the benefits.
Fintech is a highly competitive sector, with numerous companies offering similar services. Standing out in an overcrowded market and differentiating the brand is a serious challenge. Moreover, some consumers might be hesitant to try out a new fintech solution, let alone pay for it. We deal with these challenges by emphasising a unique value proposition, which we believe every good product has. With the help of our online marketing strategies and SEO, we educate clients about the useful features of digital solutions and how they change their lives for the better.
The entertainment niche is probably one of the most challenging in terms of digital marketing services. The amount of content is overwhelming, leading to a decrease in visitors' attention spans and changing consumers’ behaviour. There are always issues with privacy and copyright infringements as well as social media scrutinies like negative reviews or controversies. We make our content not only relevant and informative but inclusive. Our team knows the results digital PR can bring, and we use it to the fullest.
If you're just starting your business journey, finding first customers is both an important and challenging task. We've collected a few suggestions for strategies that are helping our customers now.
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What to expect from the digital health industry in 2023 we’ve described in our material. Check more trends with us.
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If you thought about gamification for your health or educational project, check our suggestions here.
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